Testimonials
In a world full of messages pelting us every second of the day whether you are watching TV, using the internet, driving on the expressway, or even walking through your neighborhood, it’s often hard to...
View ArticleMarketing Planning
Do you have a plan? There are so many people with whom we speak with their own business or in charge of a marketing department who run by the seat of their pants. Some of these are successful, but most...
View ArticleTwo Words About Signs and Banners
Affordable and Effective. According to the Small Business Administration, signs are the most affordable and effective form of advertising for small businesses. There’s little new here to many business...
View ArticleTell your story…
Why is it that someone does business with you? Is it because you’re the best–well, perhaps, but let’s dig a little deeper. Is it because you’re the “cheapest”–that might be true, but you likely won’t...
View ArticleHow many ways can you tell your story?
Recently at an event hosted in Chicago’s Southland, there was a discussion about how it’s important to tell one’s story to attract and retain customers. Many times when blogging or creating an email...
View ArticleDirect Mail Improves Web Traffic
When recently speaking with two of our clients on two separate occasions, I noted an interesting phenomenon: in each case, their web traffic spiked when these companies used a well-formulated...
View ArticleThird Time Is a Charm
Take a tip from some of the most successful food chains in the nation: signs work. In fact, 96% of the signs used in businesses today are NOT the big behemoths that may come to mind as billboards and...
View ArticleTrade Show Essentials
Each season brings about it’s own set of conferences. Be prepared to make an impression on your booth visitors. After all, you have less than 10 seconds to grab a passerby’s attention enough to bring...
View ArticleAdvertising…How are you doing it?
Do you know how many advertisements you are exposed to everyday? Of course you don’t…how could you it’s probably in the thousands. So… How do you make your business standout. Creativity, Repitition and...
View ArticleTis’ the Season!
The big stores know it before any of us. Tis’ the Season! Halloween is already past…kind of…so it’s already time to start planning for the holiday season and a HAPPY NEW YEAR! Hard to believe…how’s...
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